Way Finding Signage, Directional Signs

gocre8 were contacted by Liverpool One’s marketing operations manager to assist with finding a solution to their ongoing problem with the way finding system. The current signage in place in the delivery area located underneath the shopping centre was proving to be very confusing and unclear for the numerous deliveries that take place on a daily basis.

gocre8’s brief was to devise a solution that kept within Liverpool One’s brand guidelines. We visited the delivery bay area to plan out the project and this enabled us to provide visuals before the signs were produced and installed.

As the images show, our solution was to create a system that included boards with interchangeable tabs for each store and clear signage with directions to each delivery bay, making the complex area easier to negotiate.

The signs were produced and installed by gocre8. The materials used were 3mm dibond and 5mm PVC foamboard, both printed UV Cured direct to the substrate.

We have forged an excellent working relationship with Liverpool One and have many projects currently ongoing including: Large format banner installs, lightbox graphics, health and safety signs and retail signage.

Client
Liverpool One

Project
Way finding signage: directional signs, printed direct to dibond metal and PVC foamboard

Designed by
gocre8

Printed and installed by
gocre8

Duration of project
Designed, printed and installed within 1 week

Date of project
31/07/12

Location
Liverpool One Shopping Centre (Liverpool City Centre)

About the project

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